Floral Design

Hours: 160 / Access Length: 12 Months / Delivery: Open, Mentor Supported
Retail Price: $1,695.00

Course Overview:

Our Floral Design course prepares students for a career designing floral arrangements and running a successful florist business. The course balances theory with practice, covering the history of design, artistic elements, floral anatomy, and nomenclature, along with techniques, tools, and specialties. Students will be prepared for the real business world with discussions on distribution, marketing, advertising, and the other industry-specific issues needed for success in the field.

After completing this course, you should be able to:

• Identify steps for setting career targets and searching for jobs that align
• Comprehend the importance of researching careers and building a network
• Identify strategies for writing successful resumes and cover letters
• Identify strategies for marketing yourself during a job interview
• Identify methods for negotiating job offers and managing your career

Course Outline:

Floral Design Module 1   
Harvesting and Care

• Harvest Distribution
• Flower Retailing
• Product Presentation
• Shop Layout
• Careers
• Continuing Education
• Flower Nomenclature
• Inflorescence Patterns
• Postharvest Physiology
• Metabolic Processes
• Care and Handling
• Refrigeration

Floral Design Module 2  
Design and Composition

• Design and Style
• Harmony and Unity
• Color Schemes
• Physiological Effects of Color
• Balance
• Proportion
• Scale
• Focal Point and Rhythm
• Line and Form
• Space and Depth
• Texture
• Fragrance

Floral Design Module 3   
Tools and Containers

• Mechanics of Arrangement
• Foundation
• Wiring
• Flower and Foliage Forms
• Flower Shape Groups
• Mixing Forms
• Shapes of Floral Arrangements
• Oriental Style
• European Style
• Geometric Design
• Western Line Design
• Knives and Clippers

Floral Design Module 4  
Special Occasions

• Holidays
• Expressing Sentiments
• Seasonal Themes
• Novelty Designs
• Flowers to Wear
• Corsages
• Boutonnieres
• Accessorizing Designs
• Everlasting Design
• Artificial Flowers and Foliage
• Silk Flowers
• Dried and Preserved Plant Material

Floral Design Module 5  
Oriental Style of Design

• History of Floral Design
• Flower Art in Ancient Civilizations
• Egyptian Period
• Greek Period
• Sacred Lotus Flower
• European Periods
• Clean Lines of Nature
• Simplicity
• Symbolism
• Careful Placement
• Symbolic of Nature

Floral Design Module 6  
Weddings and Funeral Flowers

• Contemporary Designs and Techniques
• Classic-Mass Design
• Traditional European Period Style
• Mille Fleurs Design
• Wedding Flowers
• Floral Romance
• Promotion and Advertising
• Wedding Consultation
• Sympathy Flowers
• Trends and Regional Differences
• Casket Sprays
• Easel Sprays

Floral Design Module 7
Flowers and Foliage

• Cut Flowers
• Plant Nomenclature
• Hybrids
• Cultivar
• Pronunciation
• Common Names
• Techniques to Increase Vase Life
• Conifer Greens
• Grasses
• Herbs
• Bamboo
• Leafy Stems

All necessary materials are included.

System Requirements:

• Cable and DSL internet connections are recommended for the best experience.

• CPU: 1 GHz or higher
• RAM: 2 GB or higher
• Resolution: 1280 x 720 or higher
• Speakers / Headphones
• Microphone (Webinar / Live Online sessions)

• Microsoft Windows 7 or 10 (Home, Pro)
• Mac OSX 10 or higher.
• Latest Chrome OS
• Latest Linux Distributions

NOTE: While we understand that our courses can be viewed on Android and iPhone devices, we do not recommend the use of these devices for our courses. The size of these devices do not provide a good learning environment for students taking online or live online based courses.

• Latest Google Chrome is recommended for the best experience.
• Latest Mozilla FireFox
• Latest Microsoft Edge
• Latest Apple Safari

• Office suite software (Microsoft Office, OpenOffice, or LibreOffice)
• PDF reader program (Adobe Reader, FoxIt)
• Courses may require other software that is denoted in the above course outline.